Omega Fields

  • Minerals for Horses: Magnesium and Iron

     Written By Dr. Kris Hiney

    This month we continue on our path of discussing minerals required by horses. We will actually be mixing a macro-mineral (magnesium) and trace mineral (iron) together. However, our goal has been to visit minerals in the order of their level of concern by the horse owner and their frequency of need for supplementation.

    Function of MagnesiumMagnesium is an important mineral involved in many enzymatic reactions (as so many of the minerals are). The largest store of Mg in the body is in bone (60%), with a relatively small amount present in the blood. Magnesium also acts as an electrolyte as well and therefore is essential for normal nerve and muscle function. Magnesium is a key component in enzymatic reactions involving the synthesis of nucleic acids, protein, carbohydrates and lipids. Magnesium and ATP are almost always found complexed together in the body. In all, Mg is involved in over 300 enzymatic reactions.
    Mg requirements Most equine feeds contain Mg in a range between 0.1 to 0.3%. If we use our average horse of 1100 lbs (500 kg), that horse would receive between 10 and 30 g of Mg per day if he was consuming 2% of his body weight per day. Remember, that is our normal goal for feeding. Currently the recommendation for Mg intake for a mature horse is 7.5 g of Mg/d for a 500 kg horse, or 15 mg/kg of body weight per day. Therefore, most horses easily meet their Mg requirements by consuming their regular diets. For young growing horses, the requirement on a percent of their body weight is higher (approximately 21 mg Mg/kg), due to their need to accumulate Mg in growing tissues. As their growth rate tapers off, the concentration of Mg in their diet can be lowered. Pregnant mares do not actually have a much higher Mg requirement than a maintenance horse, and suggested to only be 15.3 mg/kg of body weight per day. Therefore mares should easily be able to consume that amount. For example a 500 kg mare would need 7.7 grams of Mg per day. Only 200 mg more than our maintenance horse! From our above description of the normal Mg content of feeds, this would be easily obtainable by the mare simply eating 2% of her body weight. Remember if allowed, mares will consume much more feed than this! Once our mare has foaled and begins to produce milk, her requirements will increase in order to support her growing foal. During peak lactation she will need 22.2 mg of Mg/kg of body weight or 11.1 g total for that 500 kg mare. Again, this is probably easily obtainable unless she is consuming a marginally deficient diet.Now let’s shift our focus to the exercising horse, who we would expect to have a greater Mg requirement due to sweat losses. To account for changes due to sweating, assume an increase in consumption of 1 – 2 g per day, depending on sweating rate, for a light to moderately exercised horse. If the intensity of the exercise increases and thus the accompanying heat load, the requirement of Mg is suggested to double. Therefore, for those 3 day eventers or endurance horses, they should receive 30 mg/kg body weight or 15 g of Mg per day. It is possible for these horses on a normal diet to end up being deficient in Mg. In several studies in young growing exercised horses, it appeared bone Mg deposition was greater when horses were fed diets higher than previously recommended in Mg. However, in these studies, horses were also fed more Ca which may have led to greater bone formation and thus the accompanying increase in Mg retention. However, because of this interaction between both exercise and growth in the young horse, the Mg requirements of these horses should be treated more like an intensely exercised horse, or 30 mg/kg body weight.
    Magnesium deficienciesTypically, acute Mg deficiencies in horses are quite rare, compared to the relatively more common occurrence in cattle. In horses, Mg tetany (or a bout of muscle contraction causing locking of the muscles) has occurred in stressed horses (typically transported) and in lactating mares. Presumably in transported horses, there would have been increased Mg losses in feces (increased intestinal motility while being nervous) or through sweating. In mares, a loss of Mg in milk while on a Mg deficient diet would contribute to an acute Mg deficiency. Rapidly growing pastures are typically low in Mg and high in K may be a risk factor in Mg deficiency, but this is much more of a concern for cattle than for horses, which absorb Mg more efficiently.Some individuals have suggested that magnesium should be supplemented to horses presumed to have insulin resistance. Magnesium does play a role in insulin release by the pancreas and its activity. This idea presumably originates from data in humans. Frequently those with type II diabetes (25-35%) have lower serum magnesium levels than those without the disease. The hyperglycemia associated with type II diabetes may result in increases loss of Mg through the kidney. It is not known if the hypomagnesia is a consequence or a potential cause of type II diabetes and insulin resistance. Studies in humans using Mg as a potential treatment of type II diabetes and insulin resistance have yielded conflicting results, with some having positive results and some with no change in insulin and glucose homeostasis. To date, no such studies have been performed in horses.
    Function of IronIron (Fe) is most commonly known for its role in hemoglobin and oxygen transport. It is also a very important ion in the electron transport chain, carrying electrons in order to produce ATP. Thus it is integral in body function. Most equine feeds range between 100-250 mg of Fe/kg of feed. Grains may be lower than forages. Iron absorption in the diet is highest in newborn animals, and also in animals that are fed Fe deficient diets. The body simply becomes more efficient out of necessity and therefore absorbs proportionally more of the iron in the diet.The quickest observable sign of iron deficiency is anemia. Ironically, most animals will never be deficient in iron if they have access to soil. So horses grazing pastures should be adequate in Fe status, but horses which are continually stalled may be at a higher risk of Fe deficiency. Supplementation of Fe has been unable to show any change in hemoglobin or the oxygen carrying capacity of the blood, and therefore may be unwarranted in horses fed normal diets. Over supplementation of Fe has been reported, with clinical signs of iron toxicity disappearing after withdrawal of the supplement. Horses in this study were being fed 0.6 mg/kg Bw/d of ferrous sulphate. Thus owners should be careful about being too enthusiastic in their supplementing regimens. However, others have found no ill effects from feeding horses 500 and 1000 mg/kg feed although serum and liver Zn were reportedly lower. Supplemental iron may be toxic to young foals due to their greater efficiency of absorption. Even when fed at the rate of manufacturer’s suggestions for adult horses, death can quickly result.The requirements for iron in the mature horse are estimated at 40 mg/kg DM and 50 mg/kg for young foals, pregnant mares and lactating mares. For our 500 kg horse, then they should consume 400 mg of Fe per day. Remember when nutrients are listed on a concentration basis, it is assumed that the horse would be consuming 2% of their body weight per day. If our horse was eating 10 kg of feed ranging between 100 and 250 mg Fe/kg, he would receive 1000 to 2500 mg of Fe per day (or 1 – 2.5 g) of Fe. Again, most horses do consume adequate Fe. In a fairly recent study looking at blood mineral profiles, the Fe status of horses with pica (consumption of unusual objects including soil) was lower than in horses who did not perform this behavior. That would make sense as soil does indeed provide the normal grazing horse (they pick up soil inadvertently as they eat) with additional Fe. Therefore, if your horse is performing this behavior, it might be advisable to examine his diet more closely.

    Remember, the temptation of most horse owner’s is to over supplement their horses. However, this is often unwarranted, contributes to the expense of managing the horse, and may provide no benefits to the animal. Certainly overzealous supplementation may actually be harmful to the horse.

    Key terms:Hypomagnesia – lowered blood levels of magnesiumHomeostasis –physiological ability to maintain an equilibrium through an interaction of complex relationships. For example, glucose homeostasis is an interaction between key organs (liver, kidney and pancreas) and the hormones (insulin, glucagon, cortisol etc)to keep glucose at a relatively constant levelNext month: We wrap up the left over minerals! Manganese, cobalt, chromium and iodine


     Learn more about Omega Grande - complete supplement >>>>

    https://www.omegafields.com/equine-products/omega-grande.html

  • Minerals for Horses: Sulfer, Manganese, Cobalt & Chromium

    Written By Dr. Kris Hiney

    This month we wrap up our discussion of minerals required by horses with a random mix of macro and micro-minerals. We will focus on sulfur, manganese, cobalt and chromium. What these minerals share in common is that they are typically in adequate supply in the average horse’s diet. However, they still warrant attention and understanding as they are vital for the health of the horse. Next month, we will start a new series on protein.

    Sulfur is technically a macro-mineral, as it is required in larger amounts in the diet. Sulfur is most commonly found incorporated into two amino acids, cysteine and methionine. In the body, sulfur would be found in proteins (as cysteine and methionine) as well as some key vitamins: thiamin, biotin, and lipoic acid. Proteins containing sulfur include most structural proteins, as well as insulin, heparin and key enzymes: gluthathione peroxidase (an anti-oxidant enzyme) and as part of coenzyme A (an essential part of energy metabolism). Horses ingest sulfur in the diet mainly through consumption of protein. Horses receiving adequate protein that is of sufficiently high quality typically do not need additional sulfur in the diet. The total amount of sulfur in the diet should be about 0.15% on a dry matter basis. Therefore, unless the horse is suffering from protein malnutrition, or is deficient in these specific amino acids (most likely methionine), the horse should be adequate in sulfur. To this date, no one has been able to confirm a sulfur deficiency in horses provided that they are not deficient in protein. Some inorganic sulfur (in the form of a sulfur salt) can be incorporated into chondroitin sulfate (an important component of joint health) (Figure 1) and insulin in the body. More benefits are seen when feeding inorganic sulfur to ruminant animals, due to the ability of the rumen microbes to synthesize the sulfur-containing amino acids de novo (or from scratch). While this can indeed occur in the horse, the site of microbial synthesis is past the primary location of protein digestion and absorption and therefore does not yield the same benefits as seen in the ruminant animal. So bottom line for sulfur, if you are not deficient in cysteine and methionine, you are likely to be adequate in sulfur.


     

    Figure 1. 

    Structure of chondroitin sulfate. Chondroitin sulfate is a disaccharide unit of alternating monosaccharides (glucuronic acid and N-acetylgalactosamine) that is repeated in a non-branched form. This chain of glycosyl units are attached via a protein t

    Cobalt

    Cobalt is a trace mineral which is found in the body solely as cobalamin or vitamin B 12. Cobalamin’s function, and thus cobalt’s, is rather exclusive, limited strictly to serving as a cofactor for only two enzymes. While only two, they are vital for RNA and DNA synthesis and integral in carbohydrate and lipid metabolism. Those familiar with human nutrition know that cobalamin is found only in animal products, and thus can be deficient in vegans unless they supplement their diet. So how would a horse, who clearly is an herbivore, meet their cobalamin requirement? Bacteria in the hindgut of the horse are able to incorporate cobalt into the complex structure of cobalamin (See Figure 2). Vitamin B12 is then absorbed from the gut of the horse, thus supplying their needs. Currently no cobalt or B12 deficiencies have been reported or induced in horses. They actually seem to be more efficient at extracting cobalt from their environment or conserving cobalamin in their tissues than are ruminants. Horses have remained healthy on pastures that induced deficiency symptoms in cattle. Suggested toxicity limits for cobalt are 25 ppm in the diet with recommended dietary intakes set at 0.5 ppm.


     

    Figure 2. 

    Cobalt appears in red in the center of the ring structure.

    Manganese is a trace mineral involved in both carbohydrate and lipid metabolism and is needed for the synthesis of chondroitin sulfate, whose structure is seen above in Figure 1. Manganese is also part of two key gluconeogenic enzymes as well as arginase, an enzyme in the urea cycle. It also functions as an anti-oxidant incorporated into a form of super-oxide dismutase. Remember that these enzymes function to eliminate the superoxide free radical, converting it to hydrogen peroxide in the body. Hydrogen peroxide is further reduced by other anti-oxidant enzymes in the body. Manganese has even been researched as its potential use an anti-oxidant drug for horses through infusions of inorganic manganese salts.

    Most commonly manganese deficiencies are reported to impair cartilage metabolism and may result in growth abnormalities such as contracted tendons, epiphysitis etc. This is due to its role in the synthesis of chondroitin sulfate and thus in articular cartilage In Figure 3. You can see the bottle brush appearance of the proteoglycans attached to hylaronic acid. This provides the resistance, or cushioning effect of cartilage during use of the joints. When cartilage is not allowed to form properly, abnormal growth usually results.

    The current recommendation for manganese is 40 ppm in the diet, with typical horse feeds ranging between 15-140 mg/kg. Forages are typically higher in manganese (40-140 ppm) than concentrates. Therefore, the average horse should be adequate in manganese. The source or form in which manganese is fed does not seem to matter. In the current literature, there does not appear to be any difference in bioavailability between organic and inorganic sources of manganese. Yearling horses fed below the recommended value did exhibit a slower growth rate compared to horses fed a diet at twice the recommended intake of manganese. However, in this example it would be difficult to determine if a faster growth rate was achieved due to managnese supplementation, or a slower growth rate resulted from manganese deficiency. Manganese toxicity is a concern in many species, and excess manganese can interfere with P absorption. The safe level of intake of manganese in the horse is suggested to be at 400 ppm. While never researched in horses, in humans Fe supplementation can inhibit manganese absorption (another reason to not over-supplement minerals!)


     

    Figure 3 A.

    Figure 3 a and b. Incorporation of chondroitin sulfates into proteoglycogen.

    Figure 3 B. 

    Chromium

    Finally, chromium is an important mineral for both carbohydrate and lipid metabolism. Chromium enhances or prolongs the time that insulin is bound to its receptor, thus amplifying its effects. The exact mechanism by which it does so is not yet known. Thus it has created much interest in those individuals looking to enhance insulin sensitivity both in humans and in horses. In humans with insulin resistance or type II diabetes, supplemental chromium has been reported to improve glucose dynamics, but the results have not been consistent. In general, the majority of human studies have yielded very mixed results, with more benefits in humans with altered glucose metabolism, but not in diabetics. In addition, insulin resistance increases chromium excretion, which may be leading to a chromium deficiency. As of yet, chromium supplementation in a population of insulin resistant horses has not been performed. However, there has been some equine work that suggests a positive benefit to supplementation. Exercising horses supplemented with 5 mg of chromium from a yeast source had lower glucose values during exercise, as well as lower insulin levels following a carbohydrate meal. This effect was not seen when horses were unfit and sedentary. Other groups have shown either little, or no effect from supplementation of chromium. One study even suggested deleterious effects on the exercise capabilities of horses when supplemented with chromium. At this point in time, the exact amount of chromium horses should receive is unknown. There may be a benefit to feeding chromium to a select group of horses that have demonstrated insulin resistance, but widespread supplementation may be unwarranted, or even harmful to the general population.

    On a final note, remember that many minerals interact in very complex ways in the body. Indiscriminate supplementation of one mineral may upset a very delicate balance in the ability to absorb and utilize other minerals. While data in other species may indicated positive benefits of supplementation, it is best to address supplementation in horses thoughtfully, with the goal of providing a proper diet to the animal, which only enhances, and does not detract, from their health.

    Check out Omega Fields equine products >>>>

    https://www.omegafields.com/equine-products.html

  • Entertaining Articles

  • The list of Omega-3 medical benefits is growing.

    In two separate recent studies published in the American Journal of Clinical Nutrition, scientists found that Omega-3s protected against cognitive decline in a group of older men at risk for cardiovascular disease. At the end of the five-year study, those taking supplements had less cognitive decline than people who didn't.

    The other study was conducted at many sites throughout the United States. One study measured plasma fatty acid levels in a group of 2,251 men living in Minnesota between 1990 and 1992 and from 1996 to 1998. During that time, investigators at the University of Minnesota, in collaboration with colleagues at the University of North Carolina and the Johns Hopkins University School of Public Health in Maryland, conducted three neuropsychological tests to study attention and memory.

    Again, those taking omega-3 fatty acids had less risk of "global cognitive decline," the authors reported. What's more, a number of cardiovascular factors were pushed in the direction of better health.

    Omega-3 fatty acids help lower blood pressure and increase the flexibility of the vascular wall. High blood pressure can make the wall more rigid. Omega-3 fatty acids can also penetrate red blood cells, making them more flexible and better able to get through narrowed arteries.

    There are more cardiovascular benefits, according to a study published in Lancet. Japanese researchers at Kobe University studied 18,000 people with high cholesterol and some kind of unhealthy heart history. Everyone was prescribed statins, the cholesterol-lowering agents, and half of them also received omega-3 fatty acids while the others swallowed a placebo.

    They were followed for more than four years, at which time the scientists found 20 percent fewer cardiac events, including heart attacks, in those on 12 grams of fish oil a day.

    Omega-3’s most potent effect is as an anti-inflammatory agent. It is now being used in a number of inflammatory disorders, including arthritis, lupus and some cancers. Studies have shown that Omega-3 regulates genes involved in inflammation. Human genes have co-evolved with the foods we have eaten for centuries," Sears said.

  • So why are the Omega-3 essential fatty acids found in flaxseed so vital to good health?

    Omega-3 fatty acids have been shown to regulate gene transcription and expression, thus altering enzyme synthesis, and to modify several risk factors for coronary heart disease, including reducing serum triglycerides and blood pressure. They also protect against thrombosis and a variety of cancers, plus they enhance immune response and inhibit inflammatory reactions.

    EFAs are required for maintaining the structure of cell membranes and the permeability of the skin. They are also needed as precursors for eicosanoids such as prostaglandins and thromboxanes, and in cholesterol transport and metabolism. EFAs -- Hearty Protectors. Once again population studies reveal that a diet high in Omega-3 significantly reduces the risk of developing heart disease.

    It is interesting to note that of all the common causes of premature death -- heart attack, stroke, cancer, accidents, diabetes, and infectious diseases -- the odds of dying from a heart attack are greatest. That goes whether you are male or female. Most assume that cardiovascular disease afflicts primarily men, mainly because the symptoms show up ten years earlier in men. But following menopause, women catch up rather quickly. In fact, every year more women die from heart attacks than men. Per annum, five times more women die from a heart attack than from breast cancer. As you can see, heart attacks don't play favorites when it comes to gender. It is an equal opportunity disease.

    Until recently, heart-healthy diets and nutrients good for the heart usually have only one goal; to lower cholesterol levels, which is helpful to the heart. But as research into what makes the heart tick continues, new revelations on how to achieve and maintain heart health are coming to light. True heart health is achieved through a variety of means, not just one. For instance, one might also consider lowering other blood fats besides cholesterol, lowering blood pressure, lowering homocysteine levels, increasing arterial flexibility, and decreasing blood platelet stickiness.

    Flaxseed oil assists in the prevention of cardiovascular heart disease (CHD) by helping to lower LDL (bad) cholesterol, raise HDL (good) cholesterol, lower blood pressure, and lower platelet stickiness. In clinical trials, Omega-3 rich flaxseed exerts a positive effect on blood lipids. Overall clinical findings suggest that significant reductions in total cholesterol and LDL-cholesterol levels can be achieved, without a change in HDL-cholesterol levels, by adding flaxseed or flaxseed oil to the diet.

    Substituting flaxseed oil for saturated fats in the diet enhances its beneficial effect. Epidemiologic studies have been excellent ways in which to study the effects of Omega-3 on heart health.

    https://www.omegafields.com/people-products.html

  • What is flax?

    Flax is one of the most ancient of useful herbs. Its Latin name, Linum usitatissimum, means "most useful." Flaxseed excavated from ancient Greek archeological sites has been dated back to 1900 to 1700 B.C., and the use of flaxseed is inscribed on tablets at Pylos. Both the Greek historian Thucydides and the Roman Pliny mention the use of flax for food. In fact, so impressed with this gift of nature Pliny wrote, "What department is to be found in active life in which flax is not employed?" Of flax Bartholomew had this to say, "None herbe is so needfull to so many dyurrse uses to mankynde as is the flexe." And Dioscorides extolled flaxseed's power for "mollifying all inflammation inwardly and outwardly." Hippocrates encouraged the use of flaxseed for the relief of abdominal pains, while Theophrastus recommended flax mucilage as a cough remedy. Hildegarde of Bingen used flax meal in hot compresses for the treatment of both external and internal ailments.

    The value of flax to these early cultures is reflected in the rich folklore that surrounds the plant. Flax was believed to be a blessed plant; one that could bring good fortune and restore health. French leader Charlemagne, so impressed with the herb's culinary, medicinal, and domestic usefulness, passed laws and regulations requiring its cultivation and consumption. Flax was much loved and widely cultivated throughout Europe after that, and its cultivation and use continued to expand to other lands and cultures. 

  • Spokespeople

    Omega Fields is proud to be associated with several individuals who are well known in their animal and animal health fields. Bringing the benefits of their personal knowledge and unique experiences, our spokespeople represent us at events and write informative articles for your benefit. Additionally, they give problem-solving advice to pet owners and assist us in developing new products.

    Learn more about our Spokespeople:

    Gail Shrine Maren Luedemann Barbara O'Brien
    Gail Shrine Maren Luedemann Barbara O’Brien
     
    Don Schrider Shelly Temple  Jenny Pavlovic
         
    Pat and Linda Parelli
     Chad Crosby Beverly Gray 
         
       Janice Spaulding Hallie & Lee Hanssen 

  • Animal Ambassadors

    Our Animal Ambassadors exemplify the benefits of particular Omega Fields’ products like the shiny coat and increased vigor Omega Horseshine® gives to Ivory Pal, or the trainability and soft coat of Annie, an Aussie/Red Heeler/Border Collie mix who loves our Omega Nuggets treats.

    Learn more about our Animal Ambassadors:

    Ivory Pal for Omega Horseshine EZ Charger Man for Omega Nibblers
    Ivory Pal
    Omega Horseshine®
    EZ Charger Man
    Omega Nibblers®
    Panadero XLVI
    Omega GRANDE®
     
    Logan for Omega Canine Shine Annie for Omega Nuggets Pretty Peggy for Omega Ultra Egg
    Logan
    Omega Canine Shine®
    Annie
    Omega Nuggets
    Pretty Peggy
    Omega Ultra Egg

  • Our Staff

     

        Sean Moriarty: President
         
     
    It has been a great privilege to work alongside such talented and committed people and ones that share my passion for excellence.  I am always thrilled to hear our customers tell their stories about how Omega Field’s products have helped them and the animals they love.   I am very proud of the products we’ve created and even more proud that so many of you have found them to be of value and continue to buy them!!  We will remain committed to providing superior, affordable products that you can trust.
         
         
        Alli (Kellogg) Kuhl: Director of Business Development
         
        I feel blessed everyday because I work for an amazing company – I truly enjoy each person I work with and believe whole heartedly in our company’s values, business methods and, most of all, our products. Our Omega Fields products are truly amazing. They are made with all-natural, superior ingredients and are affordable. Omega Fields is a perfect fit for me because I love animals, nutrition, flaxseed and working with people. The company has provided me with multiple opportunities to voice my opinions, provide suggestions, and present innovative ideas to increase our company’s brand awareness. It is an honor to have a voice in many aspects of this company beyond sales. Omega Fields is not just a job for me – it is a vital part of my life. I continue to learn something new each day and love having the opportunity to work with other flax enthusiasts. Omega Fields has a positive work environment that allows me to grow in my position, and to positively influence animal and human lives.
         
         
        Jeremy Lewis: Director of Sales
         
     Jeremy Lewis
     
    What an exciting opportunity it is to be part of the Omega Fields Team.  How could you not love working with a company that sets the standards for Quality Products and Excellent Customer Service? I am very privileged to have a position that many would consider just a job, but, to me, is much more — it is being a part of a Team.  Everyone here at Omega Fields fills an important role in determining our success and achieving our goals. Together we manufacture the highest quality products, provide top notch customer service and delight in the knowledge that our team cannot be matched.  Knowing that our customers will have a positively memorable experience working with us, combined with having the best products in the world… That is why I love my job!
         
         
         
         
         
         
         
        Bonnie Krajnik: Customer Care Specialist
         
     Bonnie Krajnik   Being directly involved in Omega Fields' growth these past years has been exciting, challenging, and fun! I am proud and honored to work in the fastest growing area of the animal and human market as an active team member. At "Team Omega Fields" we set high goals for quality products and customer service, carry on our work with integrity, and are blessed to be able to accomplish those goals. Since I have a personal interest in a more natural approach to equine, animal and human nutrition, Omega Fields is a great fit for me. The fact that I get to work alongside some of the best people in this business (we have an amazing team!) is just icing on the cake! I also absolutely enjoy the countless opportunities I'm blessed with to talk with so many of our loyal customers (there's none finer!). In other words -- I love my job!
         
         
        Rachel Nickels: Account Manager
         
     
    Any animal lover can tell you just how important their pets are to them.  I, myself, am deeply attached to my two precious dogs, Noah and Ellie.  This love for animals and for their health is just one of the reasons I enjoy working for Omega Fields!  With each bag of Omega Horseshine or Omega Canine Shine that I see purchased daily, I think of the animals receiving that bag and how they will live a happier and fuller life because of our product.  I also love telling customers about our Omega Nibbler horse treats and our Omega Nugget dog treats!  My dogs love Omega Nuggets and I don’t have to feel guilty feeding a large amount of treats, because they are so healthy for them!
    Daily I receive calls from customers sharing with me their wonderful experiences with our products and how much they have helped their horses and dogs!  It is wonderful to know I am part of a team so dedicated to helping others and their animals!
         
         
       

     

         
       

     

     

     

     

  • Just the Flax

    Flax seed has been known for thousands of years in cultures all over the world as a true super food.  Omega 3 fatty acids have become a buzzword in the health and nutrition industry for many years now.   As the understanding, acceptance and demand for Omega-3 rich ingredients expanded, are especially from whole grain flaxseed, in 2004 we decided that the time was right to jump in and purchase our pioneering predecessor ENRECO, Inc. who had over 17 years of milling blending experience.  Like many small business owners, our experience has been a mixture of exhilaration, optimism and fear. ENRECO had an award-winning, uniquely formulated flax based horse supplement called “Omega Horseshine”. We read the reviews from satisfied customers and trade publications such as The Horse Journal and John Lyons' Perfect Horse and could see that Omega Horseshine was a remarkable product. But this sleeper product and omega-3 fatty acids from milled flax seed in general, was not reaching as wide an audience as we knew it could.

    We began to increase Omega Horseshine's visibility and the public’s awareness of flax seed’s amazing health and nutrition benefits by developing an online based distribution process called Omega Fields and then developed retail and wholesale dealer programs as well as national advertising programs. We are very proud to say that many of our great flax based horse and other animal supplements are now available in thousands of retail locations and leading catalogue outlets country wide.

    The great story of the health benefits of flax seed continues to get better and better and our commitment to continued research and quality production does as well. We know there are many options in the market for our customers to choose from when it comes to providing for the health and nutrition of the horses and other animals they love. We are thankful for your business.

    All the best,

    Sean & Brenda Moriarty
      

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