I have used plain ground flax seed for years and have always done very well because of it. I have a horse that injured herself very badly and was scratching. I was giving her a hoof supplement and a couple other supplements. I went in to TSC not too long ago and they were putting Omega Horseshine® on the shelf — so I bought it and figured I was going to be pouring more money down the drain. Much to my surprise — WOW! — my horse is healing great and her hooves have never been in this great of shape! Thanks for such a great product.